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Facts & Myths of Ecommerce Marketing Optimization
With each passing year, eCommerce is further cementing its status as consumers’ preferred way of shopping. The number of new and existing sites committing the bulk of their marketing efforts…
10 Secrets to Success with Shopify
In less than a decade, the eCommerce space has seen incredible development and has created countless tools for brands and retailers to streamline online shopping for consumers, allowing them to…
10 Scary Easy Pricing Tricks & Treats
As the holiday shopping season looms large over the rest of the year, some retailers may be terrified to realize just how vital a role pricing plays in influencing customers’…
How to Get Your Ecommerce Store Ready for Cyber Monday & Black Friday
Retailers all know that Black Friday — and its more recently popular sister sales holiday, Cyber Monday — are essential opportunities to boost revenue before the calendar year comes to…
Is There a Such Thing as ‘The Right Price’ for Your Products?
What is it that makes the average shopper transition into a customer? The trouble for many store owners lies in trying to determine the best price for their products. Retailers…
10 Startup Marketing Ideas to Bootstrap Your Ecommerce Store
In the world of eCommerce, many new stores struggle to get even a small piece of the market. When you are running an eCommerce store, marketing is the biggest part…
How to Use a Dynamic Pricing Strategy for Your Shopify Store
If you have a Shopify store, then you likely already know that the market is forever changing, especially in the online marketplace. Therefore, to keep your sales at their highest,…
How to Define the Right Marketing Mix for Your Retail Store
In the most basic terms, the marketing mix definition is placing the right product, at the right place, at the right time, and at the right price in front of…